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The Communicators

News/Business. People who shape the digital future.

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Us 6, Steve Cashman 4, Makerbot 4, Brooklyn 3, New York 3, America 3, Bre 2, Mr. Massey 2, Elizabeth Monroe 2, Pettis 2, Henry Massey 2, Rochester 2, U.k. 2, Columbus 2, Healthspot 2, Ohio 2, Louisa Katherine Adams 1, Bot Farm 1, Bre Pettis 1, Mr. Cashman 1,
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  CSPAN    The Communicators    News/Business. People who  
   shape the digital future.  

    March 18, 2013
    8:00 - 8:30am EDT  

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booktv, 48 hours of the programming beginning saturday morning at eight eastern through monday morning at eight eastern. nonfiction books all weekend every weekend right here on c-span2. .. >> votes on amendments expected at 5:30 eastern. >> c-span's series on the
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nation's first ladies continues tonight with a look at the life of elizabeth monroe, the wife of james monroe. how she departed from her principled access sor, dolly madison, her practice of speaking french in the white house and how she gained the reputation of being queenly from her critics. we'll also explore the life of elizabeth monroe's successor and close friend, louisa katherine adams. you can see the pivotal role that she played in the presidential campaign of her husband, john quincy adams, and her complex relationship with her mother-in-law, former first lady abigail adams. first ladies: influence and image, continues tonight live at 9 p.m. eastern on c-span and c-span3, also on c-span radio and c-span.org. >> the winners have been selected in this year's c-span student documentary competition on the theme "your message to the president." the grand prize winner is josh
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stokes from daniel hand high school many connecticut. his video was on unemployment in america. high schooler alan shimp of pennsylvania won first prize her his industry on the economy and spending. and a group from knoxville won first prize with their documentary on public transportation. watch the winning videos each day next month on c-span and see all the documentaries at student cam.org. >> "the communicators" winds up its visit to ces international 2013, the consumer electronics show in las vegas, with a look at several booths to see some of the technology that's being unveiled this year. >> host: and now joining us on "the communicators" is henry massey of the venom corporation. mr. massey -- >> guest: hello. >> host: -- what is it that venom makes? >> guest: well, we actually are producing a product here called data guard. it's a scooter product for your
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mobile twice. now, the idea of data guard is it makes an encrypted link between your mobile device and the internet which stops people grabbing your wi-fi connection and grabbing your data sent over the wi-fi connection. it's a really big danger with mobile devices when they're used on open wi-fi networks, people can read your passwords or user names on your e-mail or see what you're doing on the web. it's a really big issue these days, and more and more people are having their data stolen on open wi-fi networks. this product stops that. >> host: so we're looking at a little paneling here. where is the -- a little package here. where is the actual data card? >> guest: actually a combination between a server, and we have servers in a lot of different countries, and ap app which you download onto your phone, and we have an app for both ios and also android devices. you enter the cold which comes
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in this packaging -- the code which comes in this packaging, and away you go. >> host: is this on the market right now? >> guest: it's on the market now, we're also launching at a number of stores in north america and europe. it also has a huge advantage, you can use it to georelocate. if you're from the states and you go on holiday and you want to watch netflix or use all your u.s.-based services, you can actually connect to a u.s. server, and by doing that you can access all your home base things while on holiday. i like to watch television from the u.k. not a problem. i can connect to a u.k. server, i can use all those things you can't normally access when you're out of the u.k. >> host: now, are there similar products made by other companies? >> guest: not ones that a do what this does. there are products for mobile phones which are meant to stop vices, but that's not the issue on your mobile device. it's people grabbing the data,
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looking on what you're doing. would you go out and leave your car unlocked? that's what you're doing if you use your mobile phone on a mobile network, that's exactly what you're doing. the software called wire shark is designed for anyone to see what other people are doing on their mobile devices. and with that they can sigh your e-mails, they can see your passwords, and once they've got your password, then your e-mail account is open forever. they can log in, see what you're doing, and lots of people use the same password for e-mail and online banking, so once it's out there, your entire online life is in danger. >> host: mr. massey, if this has to go through a server, does it slow down operations? >> guest: actually, it's meant to do the opposite. we come press the data on the server, so it can arrive a little bit faster. so your experience should, if anything, be faster than using it without having it on. >> host: what does it cost?
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>> guest: $49.99 per year, annual license, or if you don't, you can buy it for six months, three months or one month. >> host: so 44, no monthly charges after that. >> >> guest: there are 49.99, that's the swire year. use it as you wish. >> host: where are you based? >> guest: we're based in the u.k., although venom also have an office in minneapolis as well. >> host: where in the u.k.? >> guest: just outside london. >> host: where did you come up with the idea to develop this? >> guest: we'd already made a system for computers, but the real issue is when you go out. when you go to the coffee shop, you're in starbucks, you don't know what the guy sitting next to you is doing. is he looking at your data? and these days people using mobile devices, your ipad, your tablets access to data, not so much laptops. so we had to develop something to work on tablets and mobile phones. no one else has done that. getting a connection to work on
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a mobile device is tough. it's taken us over a year the develop this product. >> host: different license fee for every device? >> guest: you buy the license, once you've got a license, you can use it, you can install the app on as many devices as you want. but you can only actually have it online on any one device, any one time. >> host: henry massey of venom, this is "the communicators" at ces international 2013. well, one of the exhibiters here at ces international 2013? las vegas is a company called healthspot. steve cashman is the ceo and founder of healthspot. mr. cashman, what is it that your company makes? >> guest: well, we make what we call a healthspot station, and what that's about is to learn the highest quality, lowest cost health care in america, and our vision is to create access to health care in consumer pharmacies all across the country and empower the health systems and doctors to see you there what it's convenient for
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you as a consumer and let you have a brilliant experience with health care. >> host: and how do you use technology to do that? >> guest: well, we've encompassed a lot of technology, so that's why the consumer or electronics show is pretty interesting, software connectivity, all combined in a package that's wrapped up apple like to just tie the technology and focus on getting you healthy and have a great experience. so about everything that you see walking through the show there's a little bit of at healthspot. >> host: you just won an award here, correct? >> guest: we did. we're very happy to have won the popular science ces 2013 product of the year. so it's an honor. we've worked very hard to understand consumers and their needs in health care and the financial models and identify how we could fix those problems, so it's nice to have it all come together. >> host: steve cashman, walk us through what happens. let's go on up. >> guest: absolutely.
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so imagine that you've woke up, you don't feel very well. you've got a fairly good idea what you have. we've all been there, right? it's like how am i going to get into my doctor, get to work, get my prescription picked up. so you've got a couple options. you can go on your iphone, load un, look for the closest healthspot, type in your condition, and we've already got your insurance card and everything stored in the cloud, so all that normal sitting in the waiting room and everything, it is gone. so now that you've found a healthspot and maybe a convenient consumer pharmacy by your home, you're going to walk in and walk up to our healthspot station. as soon as you come in you're going to find, hey, i'm a returning patient. i can go through my normal disclosures, then right away we're going to identify you by your phone number. so once that is done and we know you're here, there's a medical attendant that's going to greet you and help bring you into the unit. so i'm going to let lisa take over here and do a demo for you.
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>> guest: here's a re of symptoms. i'm going to check in with a fever today. any symptom here that the patient experiences, i'm going to check in here. and it'll go ahead and ask me if any of my information has changed, i'll hit no. and any of my health conditions, allergic to aspirin. nothing's changed. and then my insurance information. we'll go ahead and hit nothing's changed there. then over here a medical attendant will always be present with the unit, and they will go ahead and take my co-pay, all right. and then -- here we go here. okay. the system has gone out in the software and found all the available appointments, and it looks here there's an appointment for noon, so i'm going to go ahead and check in. all right. hit finish. and then the last part is the medical attendant will verify
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that i am who i say i am with my license, id. so it'll go ahead and pull that up and verify and show my license and verify that i am who i say i am. then we'll go ahead and walk into the station here. so a medical attendant will be here at all times to initiate the vital process, and we'll go ahead and do that here. so the vital process is height, weight and blood pressure, temperature. i'm going to go ahead and enter my height, so i am 5-8 here. all right, and my weight i'm going to have to step on the scale here, so go ahead and move around, go ahead and step on the scale. and it's going to capture my weight here.
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all right. okay. and then we're going to take my temperature as the last part of the vitals process. so this is a thermometer, i'm going to stick it in my ear, and i'm going select take temperature. here is our video conference initialized. so here is my data again that both he sees and i see as we have our visit. good morning. >> hello, welcome to to the healthspot station. >> thank you. i've checked in with a fever today. >> okay. well, since you have a fever, we can initialize the digital camera used to look at the patient's ear, nose and throat. we can use this to help you get better. that looks pretty good. so now with this video feed, i actually have the ability then to capture a snapshot of that
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and store that to your patient record so at a later date we could review it if you need to monitor the progress or, hopefully, get you better. >> host: is that your eardrum? >> that is my eardrum. and so imagine how great this is. you get to see if your eardrum is actually infected or if there's something wrong, and then the physician can talk to that and say here is where -- we've never been able to do that before. so it's so exciting, so exciting. >> so the next device we have in the healthspot station is a determine ma scope and this is generally used to look at skin conditions. additionally, our physicians are using it to look at the eyes as well as the throat. so this is useful in the treatment of conditions such as pink eye. looks really good. >> also -- [inaudible] here. all right, great.
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>> so the next device we have for you is a stethoscope, a digital stethoscope that transmits the patient's heart and/or breath sounds realtime to the provider. >> and then turn this on. okay. put this on my chest. through blue tooth technology, this device is connected to a pc through the cloud, and he is actually able to hear my heartbeat in columbus, ohio, through this device. >> host: lisa, who would buy this product? >> so buy this product, any everyday retail location that would like to put this to have a value add of allowing consumers to be able to be treated by their doctor. so i would say a pharmacy would be the ideal pharmacy, grocery store or employer site. but a pharmacy, imagine this. i have a 4-year-old. i would take him to the doctor, get treated, have a physician diagnose his ear infection, then
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we would walk out the door, he would e-prescribe a prescription to that pharmacy, we'd pick it up and be donement i mean -- done. i mean, you think of urgent care visits and going to the doctor today and the time, and it's just not convenient. so this is a convenient way to get access to health care. >> host: so, steve cashman, where'd you come up with the idea for healthspot, what's your background? >> guest: well, i'm a tech guy, i've got it in my blood. when i came up with the idea, my wife and four kids. we're always dealing with one of the kids with something. you're running to urgent care because you can't get in to see the doctor. and i've just been amazed to think about all of the overhead you have sitting in a cvs or an urgent care. and i've also, you know, how do you -- when you look at health care and the precedent it has on tv today and the affordable care
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act and the 30 million people coming in and you look at the shortage of doctors that are out there, we've got to find innovative ways to solve that problem. so i looked at it from a problem solution, and i think we've all lived with that challenge. my four kids and my wife was right there, and, you know, i was blessed with being a technology entrepreneur. so i immediately went to work to say how can we solve this problem? and we started with focus groups working with consumers, and when you get a room full of consumers and ask them what do you think of health care when you wake up, you're sick, you don't get it's great, it's clean, the doctor's so friendly, you know, all these items, you get a lot of frustration. so we started looking at shaving away the layers of that onion to figure out how we could soft that problem -- solve that problem, and here's what we came up with. we just kept it rating it with consumers, and really we looked at how do we build a tool for doctor doctors to evolve their practices. >> host: what would this cost? >> guest: it's going to cost exactly what -- equal or less
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than your health care appointment in america today. so we place these units, what healthspot is doing is building a health care access network across the nation. we're going to put thousands of these blue pods all across the country, and we're going to partner with all the top doctors and top health systems to create access to care for you. and the consumer's going to pay what they pay for a health appointment today or possibly less based upon, you know, where it's at and who the doctor is. >> host: what does the pod cost? what would it cost a pharmacy or whoever to buy this? >> guest: well, we don't sell the unit because i want a consistent experience whether you're in las vegas today or maybe back home in columbus, ohio. i want a healthspot appointment to be brilliant every time you have an appointment, so we don't sell the pod. that's not our model. we place it out there. a retailer is going to pay us about a thousand dollars a month to have in their store, all the software, everything that goes with it, and we support it all for that. 8x5, 40 square foot, and you can
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provide the best health care in the world to your customers. >> host: steve cashman, was there a regulatory process for the healthspot? >> guest: well, there actually is, and today you have two real big challenges with health care. one, every doctor's license inside their state, so say you're from washington, d.c. and you're out here in vegas and you were sick today, you couldn't just wander into walmart with a healthspot, he'd have to be licensed here. now, senator udall and thompson have both put together bills which create a 50-state telemedicine license. that was just proposed in the last week. the other challenge is reimbursement. the health insurance companies have questioned not necessarily healthspot, but do we lower the bar too far to create more access. and, obviously, there's a real balance there with the shortages and stuff we have and quality measures. so mandatory reimbursement across the 50 state is the not there. about 17 statements have mandated both licensing and reimbursement but not a
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50-statewide keel -- deal today. they're being attacked pretty aggressively by some folks in government today. >> host: well, there's a corporation in rochester, new york, called vuzix. what are we looking at? >> guest: this is calls the m-100, and what it is is, basically, accessory for your cellular phone or smartphone. it enhances your smartphone experience. so it has an onboard processer, so you can run apps on there by itself, and it runs through android. however, when it really, the real power there is the synergy between the device and your smartphone. so you can do something like this, for instance. controlling your smartphone through this, and you would see this on the top screen up here. >> host: this is just a regular app. >> guest: right. this is just a regular app. >> host: great. >> guest: so you can down hold
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it from our -- download it from our web site, vuzix.com. so to overlay things in the real world, and, you know, basically what we call information snacking is sort of our tag line there. other things just sort of a hands-free device to get phone calls, up pops, you know, whoever's calling you, their phone number. either take the call, don't. >> host: so if somebody wears this and you basically put it like this with a headset, right? >> guest: right. >> host: so it's over your eye like this, and what is one seeing when one is looking through there right now? >> guest: right now i'm seeing a video. >> host: okay. >> guest: you might see a desktop or all your app selections, things like that. you connect with voice to run aps or there's a couple buttons or use your phone, and it's basically whatever video we send to it that you're going to see up there. >> host: and we're going to try to look through the camera and
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see if we can see that, is it 3-d video? >> guest: no, this is 2-d. >> host: all right. what's the purpose of something like this? >> guest: the information snacking thing is important. let's say you want to look up a stock price real quick. you don't have to reach into your phone, you know, drag things around, just a single voice command. show me this stock and up it pops. um, say you need a direction somewhere. up pops arrows telling you where to go. maybe, you know, you want to go to your favorite restaurant, but you don't know where it is or something like that. arrows are overlay on a map up on the top device. >> host: is this product -- what do you call it? >> guest: it's called the m-100. >> host: and what does the m stand for? >> guest: the m, i do not know what the m stands for. [laughter] >> host: okay. is this on the market? >> guest: not yet. >> host: how long was it in development? >> guest: the company's been around for many years, so this is kind of an evolution of our products. and we have several other
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products like sort of a no knock lahr, binocular glasses, things like that. but this particular one maybe a couple years in development. >> host: and where's it manufactured? mr. travers? >> guest: rochester, new york. >> host: vuzix is the company, here is the technology. and i called it award-winning in the beginning. what awards has it won -- >> guest: actually, i can show you over here. design and engineering award, best innovation for wireless and handset accessories. >> host: "the communicators" is on location at ces international in las vegas. well, one of the most talked-about and looked-at items here at ces international 2013 is made by a company called
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makerbot. and bre pettis is the ceo of makerbot. mr. pettis, what are we looking at here? >> guest: so you're looking at the next industrial revolution. we're, makerbot is an innovation company, and we empower people to innovate so they can change the future. >> host: that said, what are we looking at as far as the equipment? >> guest: so what we've got here at ces here, and this is our fourth year at ces, is the next generation of makerbot 3-d printers. we've got the replicator 2 which is a desktop 3-d printer optimized to use a renewable bioplastic, and then we've got the replicator 2x which is an experimental printer optimized to use more challenging material. these two tools empower people to make things, and it works by building up layers of plastic until your model is done, and
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then you take it out of the makerbot, and you have something. >> host: and this printer over here is actually working right now, correct? >> guest: right. so it just finished its 3-d model, and it's cooling down. this is the makerbot replicator 2x, and it's a two-color 3-d printer. it makes things in multiple colors. it's just a wonderful piece of machinery for anybody who's creative. >> host: is printer a misnomer? >> guest: you know, i think it's actually, it's a little confusing to people, but a 3-d printer actually works very similarly to a 2d printer. with a 2-d printer, you take a virtual document, and you make it a physical document. with a 3-d printer, you take a 3-d model that's virtual on your screen, and you make it a physical 3-d model. engineers, industrial designers, architects, they just get this. they've been using this type of technology for a long time on a
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mainframe size, and now they have access to it, and they can just have it on their desktop. they can make prototypes, and if they don't like the way it looks, they don't have to show their positive. they can throw it away and make another one. it allows innovators to make a model, and then they can make another one, and then they can make another one n. the old days, this would take like a month to make a model, so you could it raitt multiple times a year. with a makerbot, you can iterate multiple times a day. and it's affordable. >> host: well, we're looking at some more model, are they doing all the same thing? are they the same model? >> guest: so this is the bot farm, the makerbot bot farm. this is a wall of replicator 2s making things. when it's done, we just give them away to people here at ces. the idea -- that's kind of one of the powers of a makerbot. when you make it, the material's
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so affordable, the machine's so affordable that if somebody likes it, you can just give it to them. if a bunch of friends like the thing that you designed, maybe you should become a entrepreneur, put this thing out on the market. we've got a guy who did just that. his name is chris, and he has a company called square helper. you can actually buy his makerbot-made product at squarehelper.com. it's a little thing that goes between the square and your i ipad, it allows people to swipe credit cards. and one of the problems is it spins around,. and you can't use it backwards. very simple, but he was going to go the traditional route he would have had to spend $6-$10,000 on molds and then go with injection molding and then it would take him three to six months to go to market. with a makerbot when there's a new ipad, he can go ahead and change his design, and the next day he can be making his
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products for the next generation of ipads. this ability to be flexible, to be able to to bring something to market really quickly, to be able to make the thing you need right now on your desktop is the power of the makerboth. and it's -- makerbot. and this power, when you make things, you get this feeling of accomplishment. and the feeling you get is the feeling you get when you're participating in the next industrial revolution. it's a feeling that you can make a difference in the world, that the things you make you can have, and you can share them with the world. >> host: bre pettis, what does a makerbot cost? >> $2, 199 to get into it, and then the material is about $50 a kilogram. super affordable. get one, make things, change the world, participate in the next industrial revolution with us. it's going to be a blast. the world is changing, and we're going to just, and we're going
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to change it. >> host: where are they made? >> guest: so we make makerbots in brooklyn. we're in brooklyn, new york. and all makerbots are assembled with makerbot pride. every one that goes together has the brooklyn spirit in it of that can-do attitude of making things, things that you love, things that -- makerbot is just such a special machine, and it requires people making it that care about it. >> host: bre pettis, what is this material over here? >> guest: this is makerbot plastic, and we have two kinds of material. we have makerbot pla which we now manufacture, and we have makerbot abs. so it's for the replicator 2, and the makerbot abs is for the rep my cater 2x. >> host: and it's about the thickness of spaghetti. >> guest: yeah. we joke that it's noodles. and, you know, this is the material that you feed into the machine to make anything you want. >> host: and what is in your hand?
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you've been holding this in your hand. >> guest: this is a v6 ford engine block, and ford sent this to us. and you can actually download this on our web site. and it's the real model for an actual six-cylinder engine that i scaled down and made on my makerbot with pla on a rep replicator 2. i'm a total gearhead, so i love this model. i just love engines. but i never knew, you know, i've taken engines apart and put them back together, but i've never seen the inside of an engine. it's made out of iron, right? by making it on my makerbot, i got to see all the different places where all the coolant goes and how they keep that separate from the oil. getting a makerbot is also an education in how things are made in the manufacturing process and in the world around us. >> host: are you the inventer? >> guest: you can blame me.

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